Puma.ph Launch

Sports brand PUMA wanted to recapture the Philippine eCommerce market using its latest brand ambassador LaMelo Ball and his signature shoe MB.01 debut to launch its online store puma.com. Tasked to create awareness, buzz and disrupt the space, how do you get sports fans in lockdown to engage, add to basket and click to pay?

Intersections used choice sneakers collectors as influencers, and a larger than life #NotFromHere mural art competition using the player’s own tagline as the theme. Getting Melo Ball as sole competition judge, partner SLAM.ph hyped the event and entries went beyond expectations. Intersections then tapped the Tenement Visual Artists to translate the winning artwork into a mural for public viewing at the Bonifacio Global City.

Home Credit

Home Credit

During the economic downturn due to the pandemic, the market needed access to credit and financing services. How do you ensure your brand is top of mind in times of necessity?
FELCO - Felcostore.ph

FELCO - Felcostore.ph

FELCO success owes mainly from pushing products through establishments. How do you continue selling when the market is on lockdown?
Tanduay Calendar Girl 2021: Bea Alonzo

Tanduay Calendar Girl 2021: Bea Alonzo

Intersections launched the biggest Tanduay Calendar Girl with Bea Alonzo, the star of the era, multi-awarded cinema beauty and social media celebrity. A Perfect Match for Tanduay when legend meets legend.