Morris Garages - MG Philippines

Car sales are heavily-dependent on showrooms and test-drives. When business went on lockdown MG had to rely on digital strategies to stimulate awareness. But how can you deliver the full experience online without drowning in Google and Facebook ad clutter?

Intersections replicated and created an interactive digital space to allow users to seamlessly and actively enjoy the MG showroom experience. The results include 10% increase in purchase intent way beyond category benchmark, 49% lead to website, 39% lead to comparison between MG and other car brands, 10% ad recall lift after exposure to campaign, 14% increase in awareness and consideration, and 95% overall positive impact score.

Tanduay Calendar Girl 2021: Bea Alonzo

Tanduay Calendar Girl 2021: Bea Alonzo

Intersections launched the biggest Tanduay Calendar Girl with Bea Alonzo, the star of the era, multi-awarded cinema beauty and social media celebrity. A Perfect Match for Tanduay when legend meets legend.
Puma.ph Launch

Puma.ph Launch

Sports brand PUMA wanted to recapture the Philippine eCommerce market using its latest brand ambassador LaMelo Ball and his signature shoe MB.01 debut to launch its online store puma.com.
Panata Awards - HILARAYA

Panata Awards - HILARAYA

One of the oldest trade associations in the Philippines, the Philippine Association of National Advertisers (PANA) prides itself with its signature annual PANAta Awards that gives merit to brands with effective marketing campaigns.