SMDC: Good Times With The Good Guys

In partnership with Intersections, SMDC created its lifestyle and entertainment YouTube channel to help reach the hearts and minds of the Filipino market. Starting from featuring free weekly performances of iconic OPM artists, the channel now has grown to feature other segments revolving around sports, health and fitness, and home improvement among others.

Results include over 999% channel viewership vs 2020 performance, 460% viewership growth in the past 8 months, and 600% growth on returning viewers.